Fashion Photography

Fashion Photography that Sells

Legs in yellow stocking with blue pumps held in the air against a bright orange-yellow background.
Model portfolio photo of female model dancing in beaded couture cocktail dress in front of futuristic abstract mural.
Fashion photography for Italian shoe designer, featuring green reptile pumps and bright red slacks on a yellow background.

Selling a Dream


Super photographer Mario Testino sums it up well. “Fashion photography . . . has to create a desire. It has to sell.” But, what, exactly, are we selling? Stella McCartney said, "When you think of fashion photography, it’s a dream. It’s like we all want to be those women. We want to wear those dresses.” Or as legendary photographer, Richard Avedon, put it, "Fashion is about who you want to be, not who you are .”

So . . . we are inviting people to dream.


Commercial fashion photography publicizing a major fashion shoe consisting of a composite image combining a photo of a model in a couture with an impressionist painting of a garden and pond.
A pretty young woman in a stylish minidress and sneakers rides a skateboard in front of a turquoise industrial garage door.
Campaign photo of pretty model in red minidress for easy-to-wear street to boardroom fashion designer.
Seen from above, a woman in a red and black couture gown is surrounded darkness and framed by the glowing red walls of a maze.

The dream may be as simple as the invitation to an attainable, comfortable lifestyle.

Or the dream may invite you to explore places where creative thought and the physical worlds overlap; places where you might walk through a painter’s impressionist garden wearing a jeweled couture gown.

And when the times demand it, the dream may convey a deeper message. It may emerge as an allegory for defiance in the face of fear and its purveyors.


A model partly in shadow, applies makeup before a mirror that glows with an unnatural brightness. Part of a fashion editorial.
Happy model in colorful designer silk print dress for fashion lookbook.
Part of a fashion editorial, a model with a cloud for hair, levitates in a dark room, wearing a couture wedding dress that glows a dazzling yellow, fading to white in an ubra effect about the neck and shoulders.
Photo from fashion editorial

"I always thought we were selling dreams, not clothes."

— Irving Penn


How would you like the world to dream about your creations?

In images that arise from archetype and myth?  In warm, sunlit daydreams as comfortable as a well-worn pair of cutoffs?  Or is there a more urgent message in what you do?

Whenever you want to discuss how best to present your creations, we are more than happy to do so. You can set up a call by clicking the button below, or you can call us directly at (832) 341-4354.

Schedule Free Consultation


Pretty model on chaise with turquoise shoe boxes admires her new animal print high heel shoes.
Fashion shoe ad for Valentine's Day with model reclining on a chaise. She is holding a glass of champagne and looking at a rose, that has been dropped beside her. New shoes scattered on the floor,
Fashion lookbook photo for silk print and clothing designer showing pretty model in a billowing cloud of colorful silk.
Fashion photography of happy young woman talking on vintage phone while looking at stylish snakeskin high heel shoe.
Shoe designer ad for Valentines Day campaing, featuring woman in red jumpsuit, sitting at a table holding windblown bouquet of heard balloons, and stack of turquoise shoe boxes in front of her, against a graduated yellow background.
A pretty model in dressy street style poses in front of white a mid-century glass block wall.
Ad for designer shoes showing model trying to catch a falling stack of shoe boxes.
Fashion photography for designer shoe campaign, featuring photo of pretty young women trying to hold a stack of designer shoe boxes.
Campaign photo of pretty model in red minidress for easy-to-wear street to boardroom fashion designer.